American Trained Direct Marketers to go to Greece

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Posted by Robin Anthony, Executive Recruiter on July 06, 2000 at 14:23:38:

Internet Marketing / E-Commerce / Direct Mail Campaign / Telemarketing Management
Experts to spend Two Years in Athens, Greece

Our client is the largest office supplies, telephony, and computer seller in Greece offering over 15 thousand products. The company was founded and established in 1969 by the current Managing Director with whom we are working directly. In 1999 with 230 employees, annual sales reached $45 million (80% increase from ’98) with $3.7 million in earnings through 8 retail stores, field sales to large accounts, mail order catalog sales to small business and consumer accounts, as well as an e-commerce channel. The company went public in March of 1999 issuing 600k shares at 3250 DR ($11.65 USD) and is now (as of 1/00) trading at 6000 DR ($21.50 USD). They have 4 million common shares registered, and have recently been recognized as one of the top 5 fastest growing companies in Europe.

MLB Associates has been engaged to place US trained direct marketers (2 year contract) with our client in Greece to build and enhance their direct marketing expertise. The company offers multi-channel sales networks and needs your expertise in one of the following areas:

Direct Mail – publishing 50 catalog editions per year in five titles totaling five million copies annually. Specific and successful experience in direct mail, target segmentation, circulation, response rate analysis, postage, (etc.) is required.

E-Commerce – with well over 15k hits per day most
eyeballs last approximately 10 minutes. E-commerce site marketing, merchandise layout, navigation, cross-selling, (etc.) experience is necessary.

Telemarketing – inbound and outbound call center focusing on customer service and customer relationship marketing (CRM). Experience in list management, acquisition, segmentation (etc.) is essential.

You will possess, but not be limited to, the following skills/requirements:
·A BA/BS in Marketing (MBA’s more than welcome) and experience in one of the above departments within a similar company. You will be mentoring and teaching the companies current professionals.
·Exceptional interpersonal and communications skills and the desire to share/teach your expertise.
·Ability to communicate in English, as it is becoming the professional business language – Greek (or French) a plus.
·Willingness to spend up to two years in Athens, Greece. Can/will you pick up and go?
·Previous international (especially in the Mediterranean) direct marketing experience will be a great plus.

Our client and we will provide:
·Job descriptions and convenient US interviews to qualified and seriously interested direct marketers
·Visa/work permits, health insurance, paid vacation, travel allowances
·Housing alternatives with transportation as necessary
·Complete screening and coordinating prior to placement in the appropriate department
·Consistent contact and counseling availability during your assignment
·Placement or future employment assistance upon completion of your assignment as career management is our business.
·Salaries based upon experience level ($40k to $70k USD). Those with expertise in multiple areas can go higher.

If you are, or know of, a qualified candidate interested in learning more about this terrific opportunity to share your talents and gain international experience in a highly successful company, then please contact our office. We look forward to working with you.

Ms. Robin Anthony, Project Manager


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